The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Alien vs. Predator - Game Eyeblaster Agency: Big Spaceship LLC / Brooklyn Client: 20th Century Fox International Category: Brand Gaming / Brand Gaming - Banners
NZ Army Force 9 Banners Agency: Saatchi & Saatchi New Zealand / Auckland Client: New Zealand Army Category: Brand Gaming / Brand Gaming - Banners
Ryder Cup Game Agency: Client: Guardian Category: Brand Gaming / Brand Gaming - Banners
Blue Q Air Fresheners Agency: Charles S. Anderson Design Company / Minneapolis Client: Blue Q Category: Package Design / Product Packaging: Campaign
Blue Q Gum Packages Agency: Charles S. Anderson Design Company / Minneapolis Client: Blue Q Category: Package Design / Product Packaging: Campaign
Hope Super Lights Agency: Dentsu Inc. Tokyo / Tokyo Client: Japan Tobacco Inc. Category: Package Design / Product Packaging: Campaign
Invent your Scent Agency: DEW GIBBONS / LONDON Client: The Body Shop Category: Package Design / Product Packaging: Campaign
Dinosaur, Flower, Snowman Agency: Downtown Partners / Toronto Client: Pepsi QTG - Life Cereal Category: Package Design / Product Packaging: Campaign
PACKAGING Agency: graham clifford design / New York Client: TEANY BEVERAGE Category: Package Design / Product Packaging: Campaign
Flavoured table salt Agency: Happy Forsman & Bodenfors / Gothenburg Client: Hanson & M?hring Category: Package Design / Product Packaging: Campaign
Agency: Walt Disney Studios / Burbank Client: Buena Vista Pictures Marketing Category: Package Design / Product Packaging: Campaign
Look At Me Agency: Carmichael Lynch / Minneapolis Client: Harley-Davidson Parts & Accessories Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Supermodel Agency: The Richards Group / Dallas Client: KIWI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Arnika Book Agency: Arnika / Richmond Client: Arnika Category: Collateral Advertising / Collateral: Self-Promotion
Living Room Agency: DDB Canada / Vancouver Client: DDB Canada Category: Collateral Advertising / Collateral: Self-Promotion
Ned + Linda Agency: Block / Leederville Client: Ned McNeilage, Linda Knight Category: Collateral Advertising / Collateral: Self-Promotion
Questions Agency: Rethink / Vancouver Client: Science World Category: Public Service/Political / Public Service/Political Radio: Single
I just call... Agency: Ruf Lanz Werbeagentur AG / Zürich Client: Muehlehalde Home of the blind Zürich Category: Public Service/Political / Public Service/Political Radio: Single
Rage Agency: Saatchi & Saatchi / Cape Town Client: Engen - Arrive Alive Category: Public Service/Political / Public Service/Political Radio: Single
Slap Agency: The Jupiter Drawing Room (South Africa) / Cape Town Client: POWA Category: Public Service/Political / Public Service/Political Radio: Single
Good Samaritan Agency: WONGDOODY / Seattle Client: Fare Start Category: Public Service/Political / Public Service/Political Radio: Single
Night Witches Agency: WONGDOODY / Seattle Client: Museum Of flight Category: Public Service/Political / Public Service/Political Radio: Single
Blowers Agency: Client: STHIL Category: Trade / Trade Color Full Page or Spread: Campaign
Cut Your Brush Agency: Client: STIHL Category: Trade / Trade Color Full Page or Spread: Campaign
"The Animal?s-eye-campaign" Agency: Scholz & Friends / Berlin Client: Konica Minolta Photo Imaging Europe GmbH Category: Trade / Trade Color Full Page or Spread: Campaign
"The Noise-protection-windows-by-weru-campaign" Agency: Scholz & Friends / Berlin Client: Weru AG Category: Trade / Trade Color Full Page or Spread: Campaign
Tripods Agency: Saatchi & Saatchi / London Client: Manfrotto Category: Trade / Trade Color Full Page or Spread: Campaign
Awesome Agency: Wexley School for Girls / Seattle Client: Modern Digital Category: Trade / Trade Color Full Page or Spread: Campaign
AJ XX: Will You Be The One? Agency: Blast Radius / Vancouver Client: Jordan Brand Category: E-Commerce / E-Commerce B2C - Web Sites
Redwood Creek Agency: EVB, Inc. / San Francisco Client: Redwood Creek Category: E-Commerce / E-Commerce B2C - Web Sites
Amazon Theater Player Agency: Fallon / Minneapolis Client: Amazon.com Category: E-Commerce / E-Commerce B2C - Web Sites
Caribou Coffee Web Site Agency: Periscope / Minneapolis Client: Caribou Coffee Category: E-Commerce / E-Commerce B2C - Web Sites
Nike ID Agency: R/GA / New York Client: Nike Category: E-Commerce / E-Commerce B2C - Web Sites
Nike Women Agency: R/GA / New York Client: Nike Category: E-Commerce / E-Commerce B2C - Web Sites
Hardcore Agency: JWT Cheethambell / Manchester Client: Scruffs Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Bow Agency: Arnold Worldwide / Toronto Client: Volkswagen Canada Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Found Agency: BBDO Atlanta / Atlanta Client: Polartec/ High Country Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Ashton Agency: Client: In Touch Magazine Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Mini Mouse Agency: BBDO / Singapore Client: BMW Malaysia Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Around The World Agency: DDB Canada, Toronto / Toronto Client: Energizer Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Orgy (print) Agency: Euro RSCG Worldwide - New York / New York Client: Chelsea Guitars Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Baygon "Insects Of The World" Agency: Foote Cone & Belding Singapore / Singapore Client: SC Johnson & Son Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Suntan Agency: JWT Shanghai / Shanghai Client: Nike Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Tetris Agency: LOWE Bangkok / Bangkok Client: Unilever - AXE Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Bug Agency: M&C Saatchi Singapore / Singapore Client: Toykar Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Conqueror Agency: Publicis Mojo / Melbourne Client: Nike Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Tide-Furry Agency: Saatchi & Saatchi / New York Client: Procter & Gamble/Tide Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Route 66 Agency: TBWA Singapore / Singapore Client: MINI Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Test drive Agency: TBWA Singapore / Singapore Client: MINI Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Old lady Agency: TBWA\Paris / Boulogne-Billancourt Client: Bic Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign

2005 Interactive Merit Award

Big Spaceship LLC / Brooklyn

20th Century Fox International

Alien vs. Predator - Game Eyeblaster

Brand Gaming / Brand Gaming - Banners

05197N

2005 Interactive Merit Award

Saatchi & Saatchi New Zealand / Auckland

New Zealand Army

NZ Army Force 9 Banners

Brand Gaming / Brand Gaming - Banners

05198N

2005 Interactive Merit Award

Guardian

Ryder Cup Game

Brand Gaming / Brand Gaming - Banners

05199N

2005 Design Merit Award

Charles S. Anderson Design Company / Minneapolis

Blue Q

Blue Q Air Fresheners

Package Design / Product Packaging: Campaign

05090D

2005 Design Merit Award

Charles S. Anderson Design Company / Minneapolis

Blue Q

Blue Q Gum Packages

Package Design / Product Packaging: Campaign

05091D

2005 Design Merit Award

Dentsu Inc. Tokyo / Tokyo

Japan Tobacco Inc.

Hope Super Lights

Package Design / Product Packaging: Campaign

05092D

2005 Design Merit Award

DEW GIBBONS / LONDON

The Body Shop

Invent your Scent

Package Design / Product Packaging: Campaign

05093D

2005 Design Merit Award

Downtown Partners / Toronto

Pepsi QTG - Life Cereal

Dinosaur, Flower, Snowman

Package Design / Product Packaging: Campaign

05094D

2005 Design Merit Award

graham clifford design / New York

TEANY BEVERAGE

PACKAGING

Package Design / Product Packaging: Campaign

05095D

2005 Design Merit Award

Happy Forsman & Bodenfors / Gothenburg

Hanson & M?hring

Flavoured table salt

Package Design / Product Packaging: Campaign

05096D

2005 Design Merit Award

Walt Disney Studios / Burbank

Buena Vista Pictures Marketing

Package Design / Product Packaging: Campaign

05111N

2005 Advertising Merit Award

Carmichael Lynch / Minneapolis

Harley-Davidson Parts & Accessories

Look At Me

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

05167A

2005 Advertising Merit Award

The Richards Group / Dallas

KIWI

Supermodel

Consumer Magazine / Magazine B/W or Color Less Than a Page: Single

05168A

2005 Advertising Merit Award

Arnika / Richmond

Arnika

Arnika Book

Collateral Advertising / Collateral: Self-Promotion

05271A

2005 Advertising Merit Award

DDB Canada / Vancouver

DDB Canada

Living Room

Collateral Advertising / Collateral: Self-Promotion

05272A

2005 Advertising Merit Award

Block / Leederville

Ned McNeilage, Linda Knight

Ned + Linda

Collateral Advertising / Collateral: Self-Promotion

05273A

2005 Advertising Merit Award

Rethink / Vancouver

Science World

Questions

Public Service/Political / Public Service/Political Radio: Single

05008R

2005 Advertising Merit Award

Ruf Lanz Werbeagentur AG / Zürich

Muehlehalde Home of the blind Zürich

I just call...

Public Service/Political / Public Service/Political Radio: Single

05009R

2005 Advertising Merit Award

Saatchi & Saatchi / Cape Town

Engen - Arrive Alive

Rage

Public Service/Political / Public Service/Political Radio: Single

05010R

2005 Advertising Merit Award

The Jupiter Drawing Room (South Africa) / Cape Town

POWA

Slap

Public Service/Political / Public Service/Political Radio: Single

05011R

2005 Advertising Merit Award

WONGDOODY / Seattle

Fare Start

Good Samaritan

Public Service/Political / Public Service/Political Radio: Single

05012R

2005 Advertising Merit Award

WONGDOODY / Seattle

Museum Of flight

Night Witches

Public Service/Political / Public Service/Political Radio: Single

05013R

2005 Advertising Merit Award

STHIL

Blowers

Trade / Trade Color Full Page or Spread: Campaign

05205A

2005 Advertising Merit Award

STIHL

Cut Your Brush

Trade / Trade Color Full Page or Spread: Campaign

05206A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Konica Minolta Photo Imaging Europe GmbH

"The Animal?s-eye-campaign"

Trade / Trade Color Full Page or Spread: Campaign

05207A

2005 Advertising Merit Award

Scholz & Friends / Berlin

Weru AG

"The Noise-protection-windows-by-weru-campaign"

Trade / Trade Color Full Page or Spread: Campaign

05208A

2005 Advertising Merit Award

Saatchi & Saatchi / London

Manfrotto

Tripods

Trade / Trade Color Full Page or Spread: Campaign

05210A

2005 Advertising Merit Award

Wexley School for Girls / Seattle

Modern Digital

Awesome

Trade / Trade Color Full Page or Spread: Campaign

05211A

2005 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

AJ XX: Will You Be The One?

E-Commerce / E-Commerce B2C - Web Sites

05177N

2005 Interactive Merit Award

EVB, Inc. / San Francisco

Redwood Creek

Redwood Creek

E-Commerce / E-Commerce B2C - Web Sites

05178N

2005 Interactive Merit Award

Fallon / Minneapolis

Amazon.com

Amazon Theater Player

E-Commerce / E-Commerce B2C - Web Sites

05179N

2005 Interactive Merit Award

Periscope / Minneapolis

Caribou Coffee

Caribou Coffee Web Site

E-Commerce / E-Commerce B2C - Web Sites

05180N

2005 Interactive Merit Award

R/GA / New York

Nike

Nike ID

E-Commerce / E-Commerce B2C - Web Sites

05181N

2005 Interactive Merit Award

R/GA / New York

Nike

Nike Women

E-Commerce / E-Commerce B2C - Web Sites

05182N

2005 Interactive Merit Award

JWT Cheethambell / Manchester

Scruffs

Hardcore

Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's

05170N

2005 Advertising Merit Award

Arnold Worldwide / Toronto

Volkswagen Canada

Bow

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05212A

2005 Advertising Merit Award

BBDO Atlanta / Atlanta

Polartec/ High Country

Found

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05213A

2005 Advertising Merit Award

In Touch Magazine

Ashton

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05214A

2005 Advertising Merit Award

BBDO / Singapore

BMW Malaysia

Mini Mouse

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05215A

2005 Advertising Merit Award

DDB Canada, Toronto / Toronto

Energizer

Around The World

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05216A

2005 Advertising Merit Award

Euro RSCG Worldwide - New York / New York

Chelsea Guitars

Orgy (print)

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05217A

2005 Advertising Merit Award

Foote Cone & Belding Singapore / Singapore

SC Johnson & Son

Baygon "Insects Of The World"

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05218A

2005 Advertising Merit Award

JWT Shanghai / Shanghai

Nike

Suntan

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05220A

2005 Advertising Merit Award

LOWE Bangkok / Bangkok

Unilever - AXE

Tetris

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05222A

2005 Advertising Merit Award

M&C Saatchi Singapore / Singapore

Toykar

Bug

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05223A

2005 Advertising Merit Award

Publicis Mojo / Melbourne

Nike

Conqueror

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05224A

2005 Advertising Merit Award

Saatchi & Saatchi / New York

Procter & Gamble/Tide

Tide-Furry

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05225A

2005 Advertising Merit Award

TBWA Singapore / Singapore

MINI

Route 66

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05226A

2005 Advertising Merit Award

TBWA Singapore / Singapore

MINI

Test drive

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05227A

2005 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Bic

Old lady

Collateral Advertising / Trade B/W or Color Any Size: Campaign

05228A

Follow Us